Luxury Brand Management

London School of Trends Online Course

Luxury Brand Management

There is a growing need for professionals in the thriving luxury brand sector which has become a driving force in the success of the fashion industry. Experts in this field know exactly how to position their products, understand their role in the market, and build relationships with their customers. If the world of luxury brands excite you, perhaps luxury brand management is the career for you.

  • Personalised learning: Learn on any device at your own pace over 12 months
  • Trusted content: The online course is put together by our tutor, Fabio Ciquera.
  • Tools to attain your creative goals: Full-time support by our team and course certificate provided to all the successful students.

Level Beginner
Duration 10 Weeks
Certified Diploma
 $392.00
12,470 students
  • Course Overview
  • Modules Covered
  • Tutors & Contributors
  • Reviews

Course Overview

Through this course, students will gain expertise in balancing the established fashion business along with luxury management strategies. By the end of this course, the students approach and examine solutions to various pressing issues, understand the importance of branding and how to deal with high-end clients.

Get the classroom experience form the comfort of your home. We give you real-world advice on what to expect and how to maximise your creative and professional prospects.
 

Highlights
  • Online Luxury Brand Management Course is taught by an industry expert.
  • The course consists of practical learning, highly interactive research assignments and quizzes.
  • Learn online, on any device or browser over 12 months.
  • Get personal feedback on every assignment.
  • Study from anywhere and at your own pace.
  • Successful students receive a certificate of completion from the London School of Trends.

Modules Covered

Course Modules
  • Module 1: The History of Luxury - History and Heritage of Luxury, The Social Aspect of Luxury Today, An Overview of Luxury Today
  • Module 2: The Luxury Models through History - From Chanel to Dior - The Pyramid Model, Yves Saint Laurent - Pret-A-Porter, Gucci & Leather Goods - Success in Asia, Giorgio Armani - The Galaxy Model
  • Module 3: Luxury Identity - The Identity Prism, The Nine Signatures of the Brands
  • Module 4: Luxury Clientele - The Different Luxury Clientele, Relationship with the Product or with the Logo?, Luxury by Continents, A different approach to Segmentation, Product, Service, Dream, History
  • Module 5: Luxury Market Overview
  • Module 6: Luxury Market Overview Continued.
  • Module 7: The Luxury Environment - The Luxury Environment, The forces of Change in the Luxury Industry, Brand Stretching
  • Module 8: Luxury Branding - What is a Brand?, Brand Positioning?Specification of Luxury in Branding
  • Module 9: Positioning and Communication - Why Traditional Marketing does not work in Luxury, Positioning in Luxury
  • Module 10: Marketing Mix for Success - Marketing Mix as a Key to Success, The 7 Ps.

Tutors & Contributors

Taught By Fabio Ciquera - Luxury Brand Management
Fabio Ciquera - Luxury Brand Management

Tutor of Luxury Brand Management and Strategic Fashion Communication at LST, Fabio spent the past fifteen years in London, where he worked in communication departments of major brands like Gian Franco Ferre', the Chanel Group and Zilli. His focus shifted to publishing in the mid-noughties. Fabio serves as Communication Director at Upstreet Magazine, launched Plastique Magazine and worked on a pioneering online project, Imagine Fashion, the first video luxury Magazine. From 2010 Fabio lectures on Luxury Brand Management and Strategies at Istituto Marangoni where he has been the course director for the successful fashion Business programme. Fabio leads the communication department of Angelo Ga....

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Reviews

The course has helped me gain a wide range of knowledge in the subject. A lot of practical aspect of the subject taught in the course helped me understand the subject better. Thanks to the team.

ANANYAA H, IN

I HAVE COMPLETED MY LUXURY BRAND MANAGEMENT COURSE , IT WAS AN AMAZING EXPERIENCE I HAVE RECEIVED IMMENSE KNOWLEDGE ABOUT THE LUXURY INDUSTRY .I FEEL I HAVE DONE THE BEST UTILIZATION OF THE LOCKDOWN PERIOD .

mansi jain, IN

The course was amazing and full of knowledge gaining throughout the course. Got to learn alot about the world of fashion and was very interesting throughout. Definitely worth the time and money.

SAMPURNAA SAHA, IN

l love this course n will be able to better understand the luxurious brand concepts

Alka , IN

Amazing Course, definitely recommend it!

Gael vergier, FR

This was the best course...i was able to understand each and everything. Thanks for the course and the knowledge i get to start my carrier.

Anamta Bashri, IN

Amazing Course ! very helpful to develop a sense of style.

Aayushi Rami, IN

My expectations were already high due to the tutor's (Fabio Ciqueta) know-how in the industry and the organization initially presented. However, the organization of the subjects, the practical examples and the strategic vision behind the analysis of the entire luxury industry was beyond my best expectations. Strongly recommend it!

Filipe Santana Pires, PT

Great course! Very complete and clear. Thank you!

Delfina Rodriguez Notari, AR

The course was extremely helpful as it included several real-life examples and covered all the topics regarding styling.

ISHA MOGUL, IN

Hello sir/ma'am , the course was amazing .The way you guyz explain in video and in notes are amazing and is very helpful ,i absolutely love the course . I would like to request you guyz to kindly send my e-certificate . Thank you

Mahima Agrawal, IN

best makeup&hair course. I like soo much. better knowledge London school trends best school. makeup&hair learning. thanku soo much

YOGESH KADAM, IN

Enjoyable

Sandra smith, GB

Good

Pooja A., IN

The course has been very helpful! I did learn quite a lot about the technicalities and the importance of styling.

Aathirai Rajasekar, IN

i just love this course the way professors told about the course was a bit easy to understand surely find another course from london school of trends

simran lamba, IN

I loved the course. It is very informative and industry based. It consists of all the things a beginner stylist needs to know to enter the industry.

Marguerite Kotze, ZA

The course was amazing. Gathered lot of information. But I would prefer more physical teaching, maybe vedio calls once during the course

Falak Siddique, IN

Great course,I learned a lot,would definitely recommend to people who interested in interior design

Inga VUKOBRATOVICA, IE

It was nice session and course was provided with all the material.

Vanshika , IN

It's really informative course. Very usefull for person who wants to work in fashion industry. Easily understandable and they give guidance to assignment submitted too

Khyati Parmar, IN

Hi , I´ve had really enjoy this online course . The explanation of the ten modules were very clear and neat . And thank you to the teacher as well to Fabio Ciquera that expresses himself very well in the videos . All the best :) And thank you for the magnificent service from the team ! María Cristina Loria Nayal xx

Maria Cristina, GB

my review regarding this course is was that it was very helpful to me as it was different from what i am currently pursuing, and throgh this course i will get more opportuinites in future.

ADITI VYAS, AE

Hello sir/madam, I had already completed the course 2 days before it's amazing the way you guyz explain each and every thing by giving example n those documents they are very helpful and can you please send me the certificate for course completion .

Mahima Agrawal, IN

Course was informative and easy to understand.

Nithyasri , IN

Respected Sir/Madam I really loved the course as it was extremely helpful to me. I was always interested in styling as it made me feel happy and confident but i felt i lak the proper knowledge and idea of how to go forward with it. But this entire course and the notes provided have been proved to be extremely helpful. Really thankful to London School of Trends for giving us a platform to learn and gain knowledge.

Hasti Mehta, IN

Thank LST for the learning experince.Coming from a agency background, I was always curious to know more about the luxury brand market and through this course I was able to learn alot about the luxury brands and the market. Thank you so much

Noopur Jha, IN

Hello sir , the classes are amazing and i really love the way of studying ,its amazing studying with you guyz,can u plz tell me where do i get my e-certificate

Mahima Agrawal, IN

To whom it concerns. I have just finished this course and would like to take this opportunity to say a massive thank you. I found it absolutely fascinating from beginning to end. I have picked up so many helpful tips that I will no doubt use going forward. I could not recommend this course highly enough Kind regards. Davie Nash

Davie Nash, IE

All lectures are very useful and awesome.

Srushti Tidke, IN

A very interesting and informative course. The assignments were fun to complete. Overall, I had a really great time doing the course.

Meher Kaur Sandhu, IN

The best learning school best teaching staff and each module was very useful 🌈💯

Aashi Chanchlani, IN

This course has made it easy for me to learn so much about fashion and personal styling. The tutors were very patiently explaining the points which make it easier for us to understand things. It was very informative and actually helped me utilize my time into learning something that will help me in my future studies. Thank you for this opportunity.

Aarushi Jain, IN

It was an super amazing course I learned many things that cannot be taught anywhere. And specially guest lecturer helped a lot. Thank you so much

Sainy garg, IN

Hello It was a great course got to learn many things, Just update me about the certificate Thankyou

Riya gala, IN

It was spectacular course.

YOUSEF M. MOADI, SA

very interesting and educational

Derek Bourke, IE

good learning!

Paranshi Pathak, IN

this has been an informative course. really enjoyed it and acquired knowledge about many aspects of styling. should have included more quizzes after each of the modules

Deepika Ugrappa, IN

SO FAR SO GOOD

Monila Porwal, IN

A great course, especially if you are looking to work with dogs or even get a dog of your own. Very informative and enjoyable. Thank you so much.

Jaymee-Leigh Gibbs, GB

This was an excellent course and one I would thoroughly recommend. Some great research tools and really good practical tasks to do with your team and individuals that you work with. I would recommend this course to anyone working with athletes as coaches and teachers. Thank you so much. I will definitely be implementing these ideas into my coaching philosophy with my team and colleagues.

Catherine Sluter, GB

It is good. Really helpful

Babli , IN

Best l lecture on fashion history I get know new things for this

Srushti Jadhav, IN

Excellent course. I find very interesting. I highly recommend this online course.

Bhavna , GB

Amazing course it's full of knowledge regarding the Luxury Brands

Rami Rai, SA

amazing course great infromations i had good experience

Dandu , IN

I have just completed this course. I have found it very interesting and have learnt a great deal. I will be able to use this knowledge with my own pets as well as during my training period in a vet practice. Would definitely recommend!

Paula Turner, GB

I have enjoyed it.

Joweria A, GB

I really enjoyed this course. It was informative, providing me with enough information to gain a good understanding of Mindful Meditation. The meditations were good and I found it helpful to have a gradual journey into unguided meditation. I would recommend this course as a good introduction into mindful meditation

Vicky Fail, GB

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Study Method

Online

Location

Anywhere

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