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Luxury Brand Management

There is a growing need for professionals in the thriving luxury brand sector which has become a driving force in the success of the fashion industry. Experts in this field know exactly how to position their products, understand their role in the market, and build relationships with their customers. If the world of luxury brands excite you, perhaps luxury brand management is the career for you.

  • Trusted Content: Comprises of video lectures, annotated lessons with live support for any queries. Quizzes and interesting exercises (you get personalised feedback on all assignments)
  • Taught by: Fabio Ciquera
  • Diploma certificate by London School of Trends
  • London School of Trends is Accredited by the British Accreditation Council
  • Personalised Learning: The course duration is 4 weeks however you get 12 months access to the course so you can study at your own pace and convenience on any device mobile, tablet or laptop
  • Tools to attain your creative goals: Full time support by our team and placement assistance to all candidates

Level - Beginner


Duration - 4 Weeks


Certified Diploma


Course Delivered 100% Online

Fee:  $362.00

  • Study Online
    Anywhere
  • Pay by Debit/Credit
    cards & PayPal
  • Certified
    Diploma

  • Course Overview
  • Modules Covered
  • Tutors & Contributors
  • Reviews

Course Overview

Through this course, students will gain expertise in balancing the established fashion business along with luxury management strategies. By the end of this course, the students approach and examine solutions to various pressing issues, understand the importance of branding and how to deal with high-end clients.

Get the classroom experience form the comfort of your home. We give you real-world advice on what to expect and how to maximise your creative and professional prospects.
 

Highlights
  • Online Luxury Brand Management Course is taught by an industry expert.
  • The course consists of practical learning, highly interactive research assignments and quizzes.
  • Learn online, on any device or browser over 12 months.
  • Get personal feedback on every assignment.
  • Study from anywhere and at your own pace.
  • Successful students will receive diploma certificate from the London School of Trends.

Modules Covered

Course Modules
  • Module 1: The History of Luxury - History and Heritage of Luxury, The Social Aspect of Luxury Today, An Overview of Luxury Today
  • Module 2: The Luxury Models through History - From Chanel to Dior - The Pyramid Model, Yves Saint Laurent - Pret-A-Porter, Gucci & Leather Goods - Success in Asia, Giorgio Armani - The Galaxy Model
  • Module 3: Luxury Identity - The Identity Prism, The Nine Signatures of the Brands
  • Module 4: Luxury Clientele - The Different Luxury Clientele, Relationship with the Product or with the Logo?, Luxury by Continents, A different approach to Segmentation, Product, Service, Dream, History
  • Module 5: Luxury Market Overview
  • Module 6: Luxury Market Overview Continued.
  • Module 7: The Luxury Environment - The Luxury Environment, The forces of Change in the Luxury Industry, Brand Stretching
  • Module 8: Luxury Branding - What is a Brand?, Brand Positioning?Specification of Luxury in Branding
  • Module 9: Positioning and Communication - Why Traditional Marketing does not work in Luxury, Positioning in Luxury
  • Module 10: Marketing Mix for Success - Marketing Mix as a Key to Success, The 7 Ps.

Tutors & Contributors

Taught By Fabio Ciquera - Luxury Brand Management
Fabio Ciquera - Luxury Brand Management

Tutor of Luxury Brand Management and Strategic Fashion Communication at LST, Fabio spent the past fifteen years in London, where he worked in communication departments of major brands like Gian Franco Ferre', the Chanel Group and Zilli. His focus shifted to publishing in the mid-noughties. Fabio serves as Communication Director at Upstreet Magazine, launched Plastique Magazine and worked on a pioneering online project, Imagine Fashion, the first video luxury Magazine. From 2010 Fabio lectures on Luxury Brand Management and Strategies at Istituto Marangoni where he has been the course director for the successful fashion Business programme. Fabio leads the communication department of Angelo Ga....

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Reviews

The course content is very well curated The assessment team has been very helpful in resolving any queries and concern.Have raised a request for E Certificate and only waiting for the response from the team.

Deepa Keshavamurthy, IN

It is a very good course for the bloggers. I really enjoyed the course and it's exercises along with quiz. All the best

Arpita Bhatnagar, IN

Looking Forward to work with Luxury Brands so as to practice , what I have learnt. Since , it was quite holistic way of learning & experiencing the luxury brand management. It was fun, easy, interesting & admirable. Thanks for being brief & crisp that has inspired me to master my skills for premium brands globally. It was highly knowledgeable & advanced.

Miss Lavien Haniel Mary Rose, IN

it is a very helpful and insightful course for all the fashion designers. it will teach you about the all the processes that are required to create new designs and how to become a popular designer as well as how to showcase your work or designs on red carpet.

PRANJAL SINGHAL, IN

I really enjoyed learning…. It’s was really meaningful 😊

Bhakti Desai, IN

Interesting, well curated and detailed course!

Anamika Mittal, IN

Best service best learning till now

Vaishnavi Chavan, IN

Very useful Detailed course

Rizwana.f ., IN

I am happy to learn from Manish Malhotra.

Sneha Sawant , IN

This course really rekindled the fire to become a free spirited designer. I would love to take away the things I have learnt forward, and be the best designer.

Thrishaa R, IN

knowledgeable course

Wincey kalra, IN

Awesome work. Learned a lot of new things. Thank you so much

Neha Dhanwani, IN

Great course, well designed and thought through. I found all of the modules very interesting and the course covers a wide variety of aspects in fashion design. It’s really interesting listening to the videos, doing the quizzes and reading the module notes. Overall, it’s an extremely enjoyable and interesting course, giving a great insight into the world of fashion, the different career paths there are and how Manish Malhotra started and runs his business, which I’ve found fascinating and inspiring. It has inspired me to be creative and broaden my mind in different areas, for example the costume design module was interesting and an area I didn’t know much about. I thoroughly enjoyed working on each assignment. I love that you can do the course from any smart device over 12 months, and when I needed to extend the course further, the course tutors were very understanding about it. Would highly recommend this course!

REKHA MISTRY, GB

I loved the course. I have gained lot of knowledge on styling. Very useful course as a beginner. I got to know about lot of things.

PARSI VAIBHAVA LAXMI, IN

Best option to learn about fashion.

Nausheen Arshad, IN

Great lessons. The lessons gave me a lot of knowledge about luxury. But, Great support. And the exercises are great to help students research more about luxury.

Jobelia Christy Josephine, ID

Best experience so far

Kartiki Singh, IN

Through this course my ability to do research improved and got more knowledge about fashion.

ANKITA VISHWAS, IN

Good experience as a beginner

Guntuka Alekya, IN

Best opportunity i ever had❤️

Prajakta Wankhede, IN

It was a great course. It was a surreal moment to learn from Manish Malhotra sir.

Vishmaya Radha Krishnan, IN

Amazing experience. And I learned a lot. It made a way to make my dream come true. So thank you very much.

Debalina Acharjee, IN

best course of designers

Aishwarya Jangde, IN

This course, luxury brand management,was good learning ,everything was detailed but simplified so that it's easy to understand ,it was interesting and informative with a classroom feeling though its online .

Swarnima Saran, IN

It was an Amazing Exprience .....Thankyou Somuch .

Divya Gupta, IN

It's amazing and very useful course.

kangana vyas, IN

It was amazing course. Helped me a lot to learn new things

Ruchi vyas, IN

Excellent course. Provides a good insight into the various aspects of being a designer, in a very clear and simple way. Manish Malhotra very openly expresses his experiences and reveals key elements of the profession.

Shikha Menon, IN

completed my course successfully and also submitted all my assignments. THANKYOU

Mayank Dhoot, IN

REALLY A GREAT PLATFORM TO LEARN UNDER A BIG DESIGNER.

Suchita Jain, IN

VERY DESCRIPTIVE,IN DETAILED WITH EXAMPLES MAKE THE COURSE THE COURSE EASIER TO UNDERSTAND,THE VIDEOS AND DOCUMENTS ARE REALLY HELPFUL.

RITU RUNGTA, IN

Amazing course with the right set of modules,assignments and notes.Grew so much as an artist!

Nandini Mehrotra, IN

going great still to learn more from it

Merlin Mathew, IN

I learn the subject it was very good . Super quality.

Deepika Khankhra, IN

Good sesion in this COVID time and great things learnt from Manish sir and the exercise are really effective I have done only main main exercise due to time lack between my professional and personal work. Over all we can get many insights from the personal experiences of Manish sir

HIMA BINDU, IN

I found it very helpful. All my queries also sought by teachers from time to time. I really enjoyed this course. Thank you.

Chetna ., IN

Very informative course for beginners. Go for it..

Amanpreet Kaur, IN

It was a great experience of learning...got to know many aspects of fashion designing....

Molshree Jain, IN

Had a great experience with LST and got lot more knowledge about fashion

Supriya Rai, IN

Its a good experience till now

Jahnvi Dahiya , IN

It was a great experience at the end we learned a lot of things and I’m happy to be a part of this .

Jyoti Bhagat, IN

incredible and useful course ,, I learned so many things and I improved my own skills that I can be confident to show it to my clients

NORAH AL QASEM, SA

Just loving the course. It’s sooo amazing grabbing each and everything from this

Taranpreet ., IN

It's a wonderful coures

Rachna Jain, IN

Well designed and informative course.

Harshita Jain, IN

This is one of the most amazing and insightful courses I've ever come across. Grateful for the tutor of the course, Fabio Ciquera, for explaining the subject so well and in depth. The subject is beyond interesting and its absolutely easy to follow through. Again thankful and hoping to join in for more online courses!

Janhvi Gaikwad, IN

Loved it! So glad i did it.

harsimar kaur, IN

This course was very useful, as it helped me get a better understanding of fashion designing and the fashion industry. And I think if someone is looking for a career in fashion designing, then this course is for them.

Shafiya Malik, IN

AMAZING COURSE. EVERY MODULE IS EXPLAINED IN DETAIL. SO MUCH TO LEARN IN THE SHORT PERIOD OF THE TIME.

Mansi Thakur, IN

The course was really helpful in understanding the fundaments of styling and the requirements to start a styling business. Looking forward to using the knowledge gained in practical life and projects. Thank you for such a wonderful experience!

Gurkamal Kaur Shergill, IN

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