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Fashion Marketing and Entrepreneurship

The course is designed to introduce key concepts and provide knowledge of commonly applied business and marketing techniques and insight into the world of fashion.
You will explore how creative entrepreneurship and effective marketing can result in a sustainable brand that can respond to and grow in a fast-paced industry that is driven by change. The course is aimed at would-be fashion entrepreneurs who want to create a business in the global fashion industry.

The course is designed to introduce fundamental concepts and provide knowledge of commonly applied business and marketing techniques and insight into the world of fashion.

Students will explore how creative entrepreneurship and effective marketing can result in a sustainable brand that can respond to and grow in a fast-paced industry that is driven by change. The course is intended for would-be fashion entrepreneurs and those who want to create a business in the global fashion industry.

This course will help students to build an entrepreneurial spirit by taking them through the process of creating a fashion brand from concept to success. Students will have the opportunity to develop skills and knowledge in a full range of business areas that are needed to start, create, grow and market a brand.

Fashion Marketing and Entrepreneurship represents the "behind the scenes", the business side of fashion, the commercial aspect of a brand that determines its success, along with its creativity. The course develops the relationship between creative and business aspect within a fashion brand.

Participants in the short programme for Fashion Marketing and Entrepreneurship will be able to opt for an independent path by becoming entrepreneurs or choose a career in one of the several departments in a fashion brand, from buying & merchandising, to the marketing, PR & communication department, and also visual merchandising and logistics.

The short programme will shed light on the essential elements that go into fashion marketing and facilitate participants in identifying which specific area they would like to explore in greater detail, either through a full-time study programme in Fashion Marketing or through an internship in a fashion house or retail business. The course has a focus on business models and the current status of the global fashion and design industry.

The short course in Fashion Marketing and Entrepreneurship is designed to introduce fundamental concepts and provide knowledge of how marketing strategies and management skills are incorporated with technology to gain an understanding of the various segments of the fashion and design industry. The participants will also explore how creative entrepreneurship and effective marketing can respond to and grow in a fast-paced industry that is driven by change.

On successful completion of this course, the career paths open to students will include:
 

  • Setting up the brand in anything related to fashion.
  • Helping brands manage and market themselves successfully (from inventory management to marketing, handling all operations, etc.)
  • Being a consultant to multiple brands and helping them to streamline processes, manage their costs efficiently, and study their consumer data regularly to plan their growth.
  • Course type - Campus Learning

  • Duration - 4 Weeks in London

Spaces Available
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Our Global Recognition

  • Modules Covered
  • Course Fees and Dates
  • Entry Requirements

Modules Covered

The course will include modules of study and research work. In this course you will learn:
  • Entrepreneurship in the fashion industry
  • Current Global Fashion Climate - Overview
  • Research & Interpretation of Global Fashion Trends
  • An Analysis of Consumer Profiles
  • Suitable Business Structure for starting a Fashion Label
  • Practical aspects of running a fashion business
  • Pros and Cons of being an entrepreneur
  • Understanding a Business Plan
  • Costing and Pricing
Teaching and learning methods:
  • Lectures
  • Group discussions
  • Practical workshops
  • Field Trips
  • Field visits
  • Final assignment - Industry Based
  • Blended learning
Learning Outcomes
On successful completion of the course students will be able to:
  • Understand the global fashion business, the critical aspect of managing different departments of a fashion brand, developing the ability to choose a preferred pathway for a future career.
  • Understand the role of the fashion entrepreneur and its role in the modern and global fashion business, the differences between business models that regulate the industry and the key issues that are recurrent in the world of fashion.
  • An overview of the relationship between creativity and marketing, the current issue of the fashion and design industry.
  • Marketing Mix as key for success in the fashion and design industry. The seven elements of the Marketing Mix and their relationship with fashion.
Certification
Upon the successful completion of this course, you will receive a certificate of completion from LST. The British Accreditation Council accredits LST.

Course Fees and Dates

Course Fees- 2024

One-Month Residential Course for £4200
This includes:
1) Tuition Fees
2) Round-trip airfare (from home country to London Heathrow)
3) Accommodation 4 weeks
4) Transportation within London for the entire duration
5) All course-related activities(museum/exhibition visits, etc...)
6) Airport pickup/drop in London
7) Access to social events in London
8) Portfolio photoshoot with the professional team
9) Complete Visa Assistance
* Students can choose to upgrade facilities for an additional up charge, please discuss the available options with our admissions team.
One-Month Non-Residential Course for £3000
This includes:
1) Tuition Fees
2) All course-related activities(museum/exhibition visits, etc...)
3) Access to social events in London
4) Portfolio photoshoot with the professional team
5) Complete Visa Assistance
Payment Terms
1) The course fee must be paid in full before the start date of the course.
2) The London School of Trends encourages all participants to pay the fees in advance to secure their place.
3) The London School of Trends accepts payments through credit/debit cards and bank transfers.
For further assistance on the above information, please email: hello@lst.ac or call us on +44 (0) 20 7096 1142
Withdrawal from course
Residential/Non Residential Short Course:
If you decide to withdraw from the course before the start date, a refund (deducting any charges that might have been applied by a third party) will be processed for you.
*International Students: If your visa has been refused, a full refund (deducting a £500 administrative fees) will be processed for you.

 

Note:
-We will be unable to process any refunds once the course has started, or if the visa has been issued for an international student and you decide to withdraw.
- Covid-19, please refer to current UK government guidelines.

Course Dates- 2024

October:
Thursday, 26th September to Monday, 21st October 2024
December:
Friday, 6th December 2024 to Thursday, 2nd January 2025

Entry Requirements

The London School of Trends looks forward to training students who have a keen interest in the creative field of fashion marketing andentrepreneurship. We give utmost importance to the passion of the student and their dedication towards learning the course.

All of our courses are taught in English, and the applicant must have a good command over the language.

Course Application

You will be required to complete the filling of the application form for the London School of Trends provided below. The applicant must be of at least 18 years of age at the start of the course.

International Students

All our courses are taught in English so a good command over English is essential. (If the applicant is not proficient in English, it is recommended that they obtain an IELTS score of 6+ at the minimum. You can visit the website: ielts.org for more information about this test).

The applicant must be fully vaccinated against covid-19* in order to get the exemption for mandatory quarantine. Please refer to government guidelines. Our admissions officer will explain this to you in detail.

For any further assistance, you can reach out to us at hello@lst.ac Depending on your passport of origin, you may be required to apply for a Short Term Study Visa to legally study in the United Kingdom for up to 6 months. Please visit www.gov.uk for more information or please contact our team for advise on hello@lst.ac.

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